Ten (10) ways to drive loyalty and generate engagement from customers
Driving loyalty and generating engagement has always been a challenge for for any brand. The preverbal ‘shelf space’/’share of pocket’…
Should Your Email Come From a Business or a Person?
People often ask me if the “from” field and the signature line in their emails should be their company name…
Seven ways to generate engagement that drives towards loyalty
1. Always provide a clear call to action and never rely in user to interact of their own accord. Relying…
Quick video I made to help some people use the new Keyword…
I have had a few requests from people that wanted to learn how to use the updated Keyword Planer. This…
Generating Engagement at the Zero Moment of Truth – ZMOT – Driving…
https://www.slideshare.net/slideshow/embed_code/key/bIv1GVZBQaTBae A short presentation I prepared for an after dinner speaking engagement. The focus was about how to drive loyalty…
What is “Tiered backlinking” and Why should I care? | Commino
Tiered backlinking is the one method of building authority links to a relevant page on your website. Imagine that you…
UX-ceptional – improving the customer relationship through experience
Brands no longer just sell products and services – they offer experiences. The strength of the relationship between a consumer…
Generating Engagement at the Zero Moment of Truth – ZMOT – Driving…
https://www.slideshare.net/slideshow/embed_code/key/bIv1GVZBQaTBae A short presentation I prepared for an after dinner speaking engagement. The focus was about how to drive loyalty…
What is “Tiered backlinking” and Why should I care? | Commino
Tiered backlinking is the one method of building authority links to a relevant page on your website. Imagine that you…
Cheat Sheet – Increasing Brand Loyalty With Tech
In today’s society, it is almost impossible to stay on top of your personal game without utilising a multitude of…
Cheat Sheet – Increasing Brand Loyalty With Tech
In today’s society, it is almost impossible to stay on top of your personal game without utilising a multitude of…
The power of a “Pause.”
I have been privileged enough to have been part of the Hubspot pipeline generation boot camp. It is an invitational…
What is “Tiered backlinking” and Why should I care? | Commino
Tiered backlinking is the one method of building authority links to a relevant page on your website. Imagine that you…
UX-ceptional – improving the customer relationship through experience
Brands no longer just sell products and services – they offer experiences. The strength of the relationship between a consumer…
Cheat Sheet – Increasing Brand Loyalty With Tech
In today’s society, it is almost impossible to stay on top of your personal game without utilising a multitude of…
10 ways to add personality to your writing without making anyone want…
A writer’s job is to entertain and inform at the same time. This means our written words need to be…
22 SECRETS OF GREAT STORY TELLING 7/22 – Work out the ending…
Part 7: Come up with your ending before you figure out your middle. Seriously. Endings are hard, get yours working…
22 secrets of great story telling 1/22 ADMIRE A CHARACTER FOR TRYING
#1: You admire a character for ‘trying’ more than, for their ‘successes’ It is easy to like a hero, it…
Quick video I made to help some people use the new Keyword…
I have had a few requests from people that wanted to learn how to use the updated Keyword Planer. This…
Jakob Nielsen 10 Heuristic Principles
The 10 Heuristic Usability principles as set out by Jakob Neilsen 1. Visibility of system status – The system should…
Cheat Sheet – Increasing Brand Loyalty With Tech
In today’s society, it is almost impossible to stay on top of your personal game without utilising a multitude of…
The Commino Experience Loop
The Commino Experience Loop is our process for mapping a customer journey across emotional and rational touchpoints. We then overlay…