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Gereral Display Advertising specifications

One of the questions we get asked quite regularly is about the specifications of advertising across different platforms. Best Practices…

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Cheat Sheet – Increasing Brand Loyalty With Tech

In today’s society, it is almost impossible to stay on top of your personal game without utilising a multitude of…

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10 ways to add personality to your writing without making anyone want…

A writer’s job is to entertain and inform at the same time. This means our written words need to be…

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The Commino Experience Loop

The Commino Experience Loop is our process for mapping a customer journey across emotional and rational touchpoints. We then overlay…

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Ages of advertising

When creating advertising and when communicating with potential customers it is important to understand what they expect from you in…

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Generating Engagement at the Zero Moment of Truth – ZMOT – Driving…

https://www.slideshare.net/slideshow/embed_code/key/bIv1GVZBQaTBae A short presentation I prepared for an after dinner speaking engagement. The focus was about how to drive loyalty…

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Loyalty without the loyalty card

he points mean prizes model of loyalty programmes will always have its place but, this era is now coming of age. Customers…

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3 ways to create loyalty and stay relevant to your customers

Create loyalty in your brand If you want to create loyalty in your brand, being available for your audience is vital. Through…