PIXAR’S 22 SECRETS OF GREAT STORYTELLING “HOW TO WRITE A GREAT STORY”
Native Indian tribes believe in the power of story. It is even said that those who tell the best stories…
22 SECRETS OF GREAT STORY TELLING 2/22 Keep in mind what’s interesting…
#2: You have got to keep in mind what’s interesting to you as an audience, not what’s fun to do…
Jakob Nielsen 10 Heuristic Principles
The 10 Heuristic Usability principles as set out by Jakob Neilsen 1. Visibility of system status – The system should…
Gereral Display Advertising specifications
One of the questions we get asked quite regularly is about the specifications of advertising across different platforms. Best Practices…
HOW TO WRITE UNDENIABLE HEADLINES THAT ATTRACT READERS LIKE CANDY
Headlines are the most important part of any content. The job of a headline is two-fold, they have to hook…
UX-ceptional – improving the customer relationship through experience
Brands no longer just sell products and services – they offer experiences. The strength of the relationship between a consumer…