Now that the lockdown is becoming more normal many of us are now feeling a bit more positive and mindful of the future. Even some of the biggest players in SaaS and in Advertising are offering bonuses and grants to help ease the burden imposed by the cashflow pandemic.
Here are some of our favourites and some advice provided by our partners that you might find useful:
Facebook announced it is offering $100M in cash grants and Facebook ad credits to eligible small businesses experiencing challenges from COVID-19.
Want to find out how your business can apply to the Facebook Small Business Grants Program?
Facebooks business grant eligibility criteria:
Be a for-profit company
Have between 2 and 50 employees
Have been in business for over a year
Have experienced challenges from COVID-19
Be in or near a location where Facebook operates
Apply for the Facebook grants here: https://www.facebook.com/business/boost/grants?content_id=y1zmXnGuMBYk3l6
2 – Google
Google has also announced that it will support advertisers that have been actively using Google Adwords since January 2020.
Google has pledged to give away $340 million USD in ad credits, which can be used at any point until the end of 2020.
If you are a for-profit company there is more information here: https://support.google.com/google-ads/answer/9803410?hl=en-GB
At Commino we are helping our friends and clients apply for these ad credits FOC until the end of this lockdown period. Please reach out to us if you require any help with your application.
Not for Profits can apply directly here: https://www.google.com/grants/
3 – Click fraud prevention
We have teamed up with a world-class click fraud prevention Saas Company and for eligible companies, we are able to offer 3 months free click fraud prevention to help with COVID-19 related advertising, most companies waste at least 30% of their ad spend on fraudulent clicks. Using the Commino methodology and our Click fraud prevention partner we can save you from wasting money on fraudulent clicks.
For a free assessment of how much you could save or sign up for our 3 month free period, register your interest here and download our ebook on the subject. One of our account managers will be in touch to get you set up: http://ww1.commino.co.uk/clck-fraud-prevention-copy/